An article titled Conserving wild fish in a sea of market-based efforts appeared last week in Oryx: The International Journal of Conservation authored by Jennifer Jacquet, Daniel Pauly, Rashid Sumaila, and Sherman Lai of the Sea Around Us Project, along with five additional colleagues. Its publication led to an article in the Vancouver Sun on how domestic farm animals are devouring the world’s fish stocks and an AFP piece explaining that consumer campaigns don’t save endangered fish. The article addresses the effects of consumer campaigns in an increasingly globalized market for seafood.